FEATURED WORK

UX Research / UX Strategy
Guiding organization strategy
Developing an e-commerce strategy framework to align project initiatives

UX Research
In-Home Care Optimization
Service redesign for a healthcare company to increase appointment conversions

UX Research / UX Design
Talent pipeline development
Developing a business model to improve internship development for local businesses
Design with Strategy & EMPATHY
Blending my behavioral science background and UX methods to create impactful, user-centered experiences
01.
Define & ALign
I start by listening deeply to stakeholders to uncover their needs, goals, and underlying concerns. Just as in therapy, I create an open, structured space to align diverse voices, then follow-up with a clear approach to the common goals.
01.
Define & ALign
I start by listening deeply to stakeholders to uncover their needs, goals, and underlying concerns. Just as in therapy, I create an open, structured space to align diverse voices, then follow-up with a clear approach to the common goals.
02.
Explore & Diagnose
I use research to uncover motivations, barriers, and behaviors, applying active listening to go beyond surface feedback. Being a therapist sharpened my ability to build trust, probe effectively, and surface unspoken needs to identify root problems.
02.
Explore & Diagnose
I use research to uncover motivations, barriers, and behaviors, applying active listening to go beyond surface feedback. Being a therapist sharpened my ability to build trust, probe effectively, and surface unspoken needs to identify root problems.
03.
Reframe & strategize
I distill complex stories into clear patterns, similar to creating therapeutic treatment plans. By connecting human behaviors to organizational goals, I develop strategies that bridge empathy with impact, leading to solutions that serve users & businesses.
03.
Reframe & strategize
I distill complex stories into clear patterns, similar to creating therapeutic treatment plans. By connecting human behaviors to organizational goals, I develop strategies that bridge empathy with impact, leading to solutions that serve users & businesses.
03.
Reframe & strategize
I distill complex stories into clear patterns, similar to creating therapeutic treatment plans. By connecting human behaviors to organizational goals, I develop strategies that bridge empathy with impact, leading to solutions that serve users & businesses.
04.
Test & Optimize
I collaborate with product partners to prototype, test, and refine solutions. Since therapy is a process of ongoing growth, I help teams adopt a mindset of iteration: measure success, learn from feedback, and continuously improve the experience.
04.
Test & Optimize
I collaborate with product partners to prototype, test, and refine solutions. Since therapy is a process of ongoing growth, I help teams adopt a mindset of iteration: measure success, learn from feedback, and continuously improve the experience.
04.
Test & Optimize
I collaborate with product partners to prototype, test, and refine solutions. Since therapy is a process of ongoing growth, I help teams adopt a mindset of iteration: measure success, learn from feedback, and continuously improve the experience.
KIND WORDS FROM OTHERS

Giselle Elizondo
UX Researcher at IBM
Chris is a natural facilitator who fosters consistent collaboration during workshops. He is curious and is always able to take a project to the next level with his expertise."

Dana Walter
UX Director at Sabre
"Smart, hard working, excellent ux skills and a wonderful person. Chris can step in to situations beyond what you would expect of a new team member."

Esha Harish
UX Designer at Amplify
"Chris is extremely insightful, and I greatly appreciate his ability to see the bigger picture and provide impactful strategic direction."

Giselle Elizondo
UX Researcher at IBM
Chris is a natural facilitator who fosters consistent collaboration during workshops. He is curious and is always able to take a project to the next level with his expertise."

Dana Walter
UX Director at Sabre
"Smart, hard working, excellent ux skills and a wonderful person. Chris can step in to situations beyond what you would expect of a new team member."

Esha Harish
UX Designer at Amplify
"Chris is extremely insightful, and I greatly appreciate his ability to see the bigger picture and provide impactful strategic direction."

Brian Sullivan
UX Professor at UNT / Design Strategy Director at Sabre
"It is pleasure to have Chris Gonzales as an intern. He is doing an amazing job. Plus, I have seen his educational work. Hard work does pay off."

Debbie Hsu
UX Researcher
"Chris has a remarkable ability to distill complex ideas into clear and concise points, making him a valuable asset in any decision-making process."

Brian Sullivan
UX Professor at UNT / Design Strategy Director at Sabre
"It is pleasure to have Chris Gonzales as an intern. He is doing an amazing job. Plus, I have seen his educational work. Hard work does pay off."

Debbie Hsu
UX Researcher
"Chris has a remarkable ability to distill complex ideas into clear and concise points, making him a valuable asset in any decision-making process."
Your Partner in Market Success
I'm not just a researcher, I'm a problem solver! I enjoy collaborating with clients to understand their unique needs and challenges, delivering tailor-made solutions that drive results. My goal is to help your business thrive by creating experiences that are not only data-backed but also strategically sound.
Together, we’ll transform your ideas into experiences that resonate and leave a lasting mark.

